YOONEUI JOO





New York based
multidisciplinary designer/ art director



Currently at Milk Agency





[WORK]

BEEUP
Printemps
Nutrafol Skin
Kasmin Gallery
Coty: Nautica
Nutrafol Hair
Intelligent Impression
Tiffany & Co.



[ARCHIVE]

Urban Outfitters
Nostos
Spiegel
Moe’s Cafe
Edge





[ABOUT]

jooyooneui@gmail.com
LinkedIn

[4] Kasmin Gallery




Rebranding

Light the Path Up




[ABOUT]
As lights are coming in the gallery through the welcoming wide open facade and the 28-window coffer ceiling, people are welcome to come in to the space to interact with the artworks, culture, and space within the gallery.

Kasmin Gallery is to provide a more interactive space of gallery with the “light”-ed up path/guidance for the public to nourish their visit.




[SERVICE]
Brand Identity, Art Direction, Interactive Coding
[ROLE]
Designer,  Art Director























Explore light in motion - Click to experience interactive light play





Next

Coty: Nautica





                                                                                                                                 
©2026 Yooneui Joo. All rights reserved.

EST