New York based multidisciplinary designer and art director.
Currently at Milk Agency.











Kasmin Gallery

Light the Path Up


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A newly crafted brand identity that uses light to create an inviting and engaging connection with the audience




As lights are coming in the gallery through the welcoming wide open facade and the 28-window coffer ceiling, people are welcome to come in to the space to interact with the artworks, culture, and space within the gallery.

; Kasmin Gallery is to provide a more interactive space of gallery with the “light”-ed up path/guidance for the public to nourish their visit.



 Category: Brand Identity System, Interactive Coding
Instructor: Joseph Han

 


^ Explore light in motion - Click to experience interactive light play

© Yooneui Joo, 2026